The work

Check out a selection of the work we've undertaken, partnering side-by-side with our clients.

If you'd like to know more about a particular project or like to understand more about the work we'd love to hear from you.

We've worked with

and many more!

Research | Insight | Experience Audit | Brand Visioning | Brand Positioning | Brand Strategy | Communications Strategy | Internal Branding | Internal Engagement | Brand Workshops | Training & Coaching | Employee Branding

AXIS TELECOMMUNICATIONS

Refocusing a fast-moving telecommunications brand

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Brand Audit | Research | Insight | Brand Positioning | Brand Strategy | Portfolio & Architecture | Communications Strategy | Marketing Strategy | Design & Expression | Identity & Logo | Internal Branding | Internal Alignment | Internal Engagement | Brand Workshops | Brand Activation | Training & Coaching | Employee Branding | Customer Experience

BALI HAI BREWERIES

Relaunching into Indonesia’s premium sector

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Research | Insight | Brand Positioning | Brand Strategy | Design & Expression | Packaging | Consumer Testing | Brand Activation

Bayer Indonesia

Repositioning & reframing an iconic health brand

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Brand Audit | Research | Insight | Experience Audit | Brand Visioning | Brand Positioning | Brand Strategy | Portfolio & Architecture | Communications Strategy | Marketing Strategy | Design & Expression | Identity & Logo | Packaging | Retail Design | Internal Branding | Internal Alignment | Internal Engagement | Brand Workshops | Brand Activation | Training & Coaching | Employee Branding | Customer Experience | Mentoring

MAXX COFFEE

Indonesia’s dynamic ‘Taste-for-Life’ coffee brand

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Research | Insight | Brand Visioning | Brand Positioning | Brand Strategy | Communications Strategy | Marketing Strategy | Design & Expression | Identity & Logo | Packaging | Retail Design | Internal Branding | Internal Alignment | Internal Engagement | Brand Workshops | Brand Activation | Training & Coaching | Customer Experience | Mentoring

MAXX CORNER

A whole new coffee drinking experience for everyone

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Brand Audit | Research | Insight | Brand Visioning | Brand Positioning | Brand Strategy | Portfolio & Architecture | Design & Expression | Identity & Logo | Packaging | Customer Experience

INDOSAT

Repositioning & focusing IM3 & Mentari

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Brand Audit | Research | Insight | Experience Audit | Brand Visioning | Brand Positioning | Brand Strategy | Portfolio & Architecture | Communications Strategy | Marketing Strategy | Design & Expression | Identity & Logo | Retail Design | Internal Branding | Internal Alignment | Internal Engagement | Brand Workshops | Brand Activation | Training & Coaching | Employee Branding | Customer Experience | Mentoring

LIPPO HOMES

A proposition of people not just developments

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Brand Audit | Research | Insight | Experience Audit | Brand Visioning | Brand Positioning | Brand Strategy | Design & Expression | Identity & Logo | Internal Branding | Internal Alignment | Internal Engagement | Brand Workshops | Brand Activation | Training & Coaching | Employee Branding | Customer Experience | Communications Strategy

EQUITY LIFE INSURANCE

Shaping the future with customers at the centre

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Research | Insight | Brand Visioning | Brand Positioning | Brand Strategy | Portfolio & Architecture | Communications Strategy | Marketing Strategy | Design & Expression | Identity & Logo | Internal Alignment | Internal Engagement | Brand Workshops | Brand Activation | Training & Coaching | Employee Branding | Customer Experience

Axiata

Telecoms driven by a Asian perspective, local touch

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Brand Audit | Research | Insight | Experience Audit | Brand Visioning | Brand Positioning | Internal Alignment | Internal Engagement | Brand Workshops | Training & Coaching | Employee Branding | Customer Experience

Cinemaxx

Bringing new experiences to Indonesian audiences

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Brand Audit | Research | Insight | Brand Visioning | Brand Positioning | Brand Strategy | Portfolio & Architecture | Design & Expression | Identity & Logo | Internal Alignment | Internal Engagement | Brand Workshops | Training & Coaching | Employee Branding

Agung Concern

Transitioning to a next generation iconic local brand

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Brand Audit | Research | Insight | Brand Visioning | Brand Positioning | Brand Strategy | Portfolio & Architecture | Communications Strategy | Marketing Strategy | Design & Expression | Identity & Logo | Retail Design | Internal Branding | Internal Alignment | Internal Engagement | Brand Workshops | Brand Activation | Training & Coaching | Employee Branding | Customer Experience

CENTRAL CIPTA MURDAYA (CCM) Group

Repositioning two iconic local brands (JIExpo & League Footwear)

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Brand Audit | Research | Insight | Experience Audit | Brand Visioning | Brand Positioning | Brand Strategy | Portfolio & Architecture | Design & Expression | Product Creation | Internal Alignment | Internal Engagement | Brand Workshops | Employee Branding

ARYADUTA HOTELS

Refreshing and engaging a leisure & hotel brand

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Brand Audit | Research | Insight | Experience Audit | Brand Visioning | Brand Positioning | Brand Strategy | Portfolio & Architecture | Communications Strategy | Design & Expression | Identity & Logo | Internal Alignment | Internal Engagement | Brand Workshops | Brand Activation | Training & Coaching | Employee Branding | Customer Experience

THE TIME PLACE

Reframing a retail experience from transaction to engagement

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Brand Audit | Research | Insight | Experience Audit | Brand Visioning | Brand Positioning | Brand Strategy | Portfolio & Architecture | Communications Strategy | Marketing Strategy | Design & Expression | Identity & Logo | Internal Branding | Internal Alignment | Internal Engagement | Brand Workshops | Brand Activation | Training & Coaching | Employee Branding | Customer Experience | Social Media

VIVERE GROUP & RETAIL

Pivoting an iconic Indonesian lifestyle retail brand

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Brand Audit | Research | Insight | Brand Visioning | Brand Positioning | Brand Strategy | Marketing Strategy | Design & Expression | Identity & Logo | Internal Alignment | Internal Engagement | Brand Workshops | Training & Coaching | Communications Strategy

Bali International Park

Creating an integrated living, lifestyle & commercial concept

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Research | Insight | Brand Visioning | Brand Positioning | Brand Strategy | Design & Expression | Internal Engagement | Brand Workshops | Training & Coaching | Communications Strategy | Marketing Strategy

DALI HOTEL

Engaging the millennial business traveller

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Research | Insight | Brand Visioning | Brand Positioning | Brand Strategy | Portfolio & Architecture | Naming | Design & Expression | Identity & Logo | Packaging | Brand Activation | Training & Coaching | Communications Strategy | Marketing Strategy

EL DIABLO BEER

Repositioning a premium beer into the club sector

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Research | Insight | Brand Visioning | Brand Positioning | Brand Strategy | Design & Expression | Identity & Logo | Internal Alignment | Internal Engagement | Brand Workshops | Training & Coaching | Communications Strategy | Marketing Strategy

JIMBARAN HIJAU

Bali’s new living & lifestyle brand

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Research | Insight | Brand Visioning | Brand Positioning | Brand Strategy | Communications Strategy | Marketing Strategy | Design & Expression | Identity & Logo | Internal Branding | Internal Alignment | Internal Engagement | Brand Workshops | Brand Activation | Training & Coaching | Mentoring

LIPPO URBAN HOMES

A whole new living experience for everyone

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Brand Audit | Research | Insight | Brand Positioning | Portfolio & Architecture | Communications Strategy | Design & Expression | Identity & Logo | Packaging | Brand Activation

TELKOMSEL T-CASH

Defining a digital e-money brand for Gen-Z

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